Assignment Example | Topics and Well Written Essays - 500 words - 200

Assignment Example A significant portion of the consumers in North America are Millennials who are dependent on their electronic gadgets in their daily lives. This trend has a negative impact to Bic because it undermines one of its primary products which are stationery, notebooks and pens. The trend says that the more the millennial market spends on electronics and gadget, the less they will spend to stationeries and pen which are Bic’s products. In addition, the pervasive use of gadgets also provided an alternative to Bic’s other traditional products which are coloring, drawing pencils, crayons and felt pens. They can now also be done in softwares such as photoshop, Corel Draw or other apps and this means reduction in demand and consequently, market share. Other traditional products however such as sticky notes and writing pens (white board) will not be affected by the trend of increased use of gadgets. Their demand could even increase as their use are becoming popular in presentations and group meetings. Another trend that could run counter to Bic’s profitability interest in the long run is its lighter market. At present, 40% of Millennials and 21% of adults may be smoker but this trend is going down. The increasing awareness for health and the ill effects of smoking will have negative impact on the demand for cigarettes and along with it is the decreasing demand for lighters which is Bic’s product. Various interests groups and advertising campaigns are increasingly becoming aggressive in convincing people to quit smoking. At present, many people are already trying to quit smoking or are resorting to e-cigarettes as an alternative. The figures are discouraging because 44% of men and women are already using e-cigarettes which have no use of Bic’s lighters. Either way, this does not spell good for Bic because it undermines its lighter products.

Community Needs Assessment Essay Example | Topics and Well Written Essays - 2000 words

Community Needs Assessment - Essay Example This literature review explores the meaning of community needs assessment and the different types of needs. It also highlights the data that is sought in CNA and the reasons behind seeking such information. The methods of data collection have been discussed, as well as the principles that underpin the steps involved in the process undertaking a CNA. Community needs assessment is an important strategy that aims at collecting data regarding a community’s requirements, views, and challenges as well as resources that can be applied to establish the actual needs of the community (Stevens et al. 2006). It is a way of identifying the strengths and assets available in the community that can facilitate satisfaction of the needs of all members of the society, whether young or old; working or jobless; able or disabled and any other aspects of diversity in the society. Acosta and Toro (2000) observe that community needs assessment concentrates on the community’s potential all citizens included, groups as well as organizations. It forms the basis for establishing and classifying services and justification as well as establishing a society that upholds and nurtures children and families. Stakeholders in the community such as NGOs, volunteers and any other parties affected by community affairs are involved in the process of comm unity needs assessment. The process enables planners to determine the manner in which a community is currently accomplishing its needs as well as its potential to provide capital and services in future (Alpi, 2005). There are various needs that the community needs assessment tries to establish. These include; the ability to meet the required standards of living. The employment rates within a particular community are an indicator of the people’s capacity to pay the cost of necessities in their day to day lives. Poverty is mainly a consequence of unemployment in the community. Employment is among the community needs